Welcome to BEYUNIQUE

BEYUNIQUE IS AN ETHOS OF LIFE, FOUNDED BY LUCY YUN IN 2010. IT IS NOT DERIVED FROM BEY-ONCE, BUT IS CREATED FROM LUCY'S LAST NAME, YUN, COMBINED WITH HER MOTTO OF LIFE TO BE UNIQUE.

About

WHAT IS BEYUNIQUE?

BEYUNIQUE is an ethos of life founded by Lucy Yun. Since she was very young, she has been non-stop searching her soul. Her never-ending journeys continued from personality tests to travelling throughout Europe, Asia, Oceania and North America. One thing was very clear- she always yearned to be herself; not to be swayed by mega trends, brainwashed by mass media, or influenced by celebrities. When she moved to Vancouver in 2010, she created BEYUNIQUE, which means to be YUN (herself) and to BE UNIQUE. A decade has flown by, BEYUNIQUE still stands as a place for Lucy's self-expressionism.

Services

What Does She Do?

ART DIRECTION

Delivering a concept-oriented look and feel by building a photo shoot team, providing art and creative direction and set design.

GRAPHIC DESIGN

Specializing in branding, packaging design, stationery design, publication design, web design and UX/UI.

SOCIAL MEDIA CONSULTING

Providing on-brand social media strategies, creating visual contents and managing multiple social media platforms.

BRAND PROMOTION

Generating aesthetically-pleasing visual messages designed to promote brands, goods, ideas and services.

STYLING

Coordinating and balancing the right colours, silhouettes and shapes for person, prop and/or food styling.

PHOTOGRAPHY

Specializing in stylized editorials, conceptualized still life and candid photography that captures the moment.

45256

FOLLOWERS

1973

PICTURES

86812

COMMENTS

394600

LIKES

Clients

ENDORSEMENTS

PACKAGING DESIGN 98%
ART DIRECTION 95%
WEB DESIGN 92%
PHOTOGRAPHY 90%
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Glyn Lewis

Owner, Kent Street Apparel

I hired Lucy to help me build profile for my up-start online apparel company (Kent Street Apparel). Lucy is incredibly talented and hard working. I greatly enjoyed our creative collaboration. Highly recommend!

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Amelie Nguyen

Co-Founder, Anh and Chi

Lucy is fantastic to work with - she is a visionary who is full of creative ideas and a quick mind (and hands) to get the work done in a timely fashion! We loved her so much as our graphic designer on a project that offered her to work work with us in-house as a Creative and Marketing Lead. We would highly recommend Lucy for her gorgeous design sense, efficiency, and professionalism. Did I mention she is super fun and sweet too?! Thank you Lucy for bringing our creative projects to fruition.

Blog

LATEST FROM BEYUNIQUE

[Published] In Your Dreams


Since I've been on Instagram for a quite some time, I'd found myself nothing but bored with the app. I have to admit that it has been such a great tool for discovering and connecting with artistic, creative and inspiring people all over the world; however, I was at a place where I am neither as inspired nor connecting as much. All I was getting was sponsored advertisements supposed to be suited to my liking, accurately figured out by "carefully-curated" Instagram Algorithm. I also often find myself feeling discouraged by lesser amount of "likes," than before the app was bought by Facebook; I also kept on comparing and analyzing with other people's engagements who have been suggested by Instagram like my account. At one point, it seemed to have more negative than positive impact on my life. I had some time off of it, which was helpful temporarily, but that negativity was still there. 

One day, I circled back on thinking why I started using the app and what I loved about it the most- It was never about the numbers. Although I've met a few people who judge you purely based on how many followers you have, I really didn't care about the amount of followers or likes. Of course, it would be a lie if getting more likes and comments didn't make me feel somewhat validated; though, what I liked about it was the fact that it can be used for a pure joy of personal expression, at least for me. I always treated it as my visual resume- and at one point, it felt like a job which probably is the main reason why the fun part has taken away. 

After the much-needed reevaluation, self-analysis and a good amount of Insta-detoxing, I've decided to continue using the app, but in a slightly different manner. I wanted to take it to a more conceptual way, to maximize the self-expression part that I enjoyed the most. I started collaborating with creative people in the city. This time, I collaborated with a talented photographer, Alisa. We've been following each other on Instagram but never met in person. I reached out to her for a photo shoot with the concept I had in mind. Even though I gave her a short notice, she graciously agreed to collaborate. 

In the previous week to the shoot, I popped in to MAC Cosmetics, where I connected with this lovely make-up artist, Luke, who complimented on my outfit immediately when I walked into the store. He was so bubbly and friendly, we started following each other on Instagram. It turned out he was also doing creative photo shoots on the side. He also joined to collaborate for this photo shoot as well. 

That's how this "In Your Dreams" collaboration happened. Alisa, who is a seasoned veteran photographer from Bilbao, Spain, got our work published by PAP Magazine. I am very thankful to all the people who have been involved in the project. I would like to thank Laurence and Chico for their out-of-worldly creative clothes, and also Maison Birks for providing such beautiful jewels. I hope to keep on creating images to express myself and collaborating with other creative people continuously. 










Contact

Send Lucy an Email

Address

Contact Info

Do you have a project in mind? Email Lucy to book an initial complimentary session with her!

Location:

Vancouver, Canada

Phone:

+604 700 5633

Email:

beyunique @ gmail.com