Welcome to BEYUNIQUE

BEYUNIQUE IS AN ETHOS OF LIFE, FOUNDED BY LUCY YUN IN 2010. IT IS NOT DERIVED FROM BEY-ONCE, BUT IS CREATED FROM LUCY'S LAST NAME, YUN, COMBINED WITH HER MOTTO OF LIFE TO BE UNIQUE.

About

WHAT IS BEYUNIQUE?

BEYUNIQUE is an ethos of life founded by Lucy Yun. Since she was very young, she has been non-stop searching her soul. Her never-ending journeys continued from personality tests to travelling throughout Europe, Asia, Oceania and North America. One thing was very clear- she always yearned to be herself; not to be swayed by mega trends, brainwashed by mass media, or influenced by celebrities. When she moved to Vancouver in 2010, she created BEYUNIQUE, which means to be YUN (herself) and to BE UNIQUE. A decade has flown by, BEYUNIQUE still stands as a place for Lucy's self-expressionism.

Services

What Does She Do?

ART DIRECTION

Delivering a concept-oriented look and feel by building a photo shoot team, providing art and creative direction and set design.

GRAPHIC DESIGN

Specializing in branding, packaging design, stationery design, publication design, web design and UX/UI.

SOCIAL MEDIA CONSULTING

Providing on-brand social media strategies, creating visual contents and managing multiple social media platforms.

BRAND PROMOTION

Generating aesthetically-pleasing visual messages designed to promote brands, goods, ideas and services.

STYLING

Coordinating and balancing the right colours, silhouettes and shapes for person, prop and/or food styling.

PHOTOGRAPHY

Specializing in stylized editorials, conceptualized still life and candid photography that captures the moment.

45256

FOLLOWERS

1973

PICTURES

86812

COMMENTS

394600

LIKES

Clients

ENDORSEMENTS

PACKAGING DESIGN 98%
ART DIRECTION 95%
WEB DESIGN 92%
PHOTOGRAPHY 90%
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Glyn Lewis

Owner, Kent Street Apparel

I hired Lucy to help me build profile for my up-start online apparel company (Kent Street Apparel). Lucy is incredibly talented and hard working. I greatly enjoyed our creative collaboration. Highly recommend!

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Amelie Nguyen

Co-Founder, Anh and Chi

Lucy is fantastic to work with - she is a visionary who is full of creative ideas and a quick mind (and hands) to get the work done in a timely fashion! We loved her so much as our graphic designer on a project that offered her to work work with us in-house as a Creative and Marketing Lead. We would highly recommend Lucy for her gorgeous design sense, efficiency, and professionalism. Did I mention she is super fun and sweet too?! Thank you Lucy for bringing our creative projects to fruition.

Blog

LATEST FROM BEYUNIQUE

Transitioning...

It's more than a year since I contributed something on my blog. So many things have happened in the last year or so. I took a gap year after quitting a job, travelled to Japan, and spent quality time with my best friends in Korea. By doing so, I was able to come back to Vancouver with fresh mind, positively charged and motivated self, ready to take on the next chapter. One thing I was clear about was that I no longer wanted to work in fashion industry. Having spent a decade in the industry was so toxic to me, since I had to work with a lot of catty, dramatic and jealous people who are full of themselves and their egos. I also sick and tired of all the consumeristic trends too. 

So I decided to move on and start looking around for other options. One option that jumped out and grabbed my attention was going to school to learn Graphic Design, which is something I've always yearned to learn but hesitated for some reason. I also looked into a Master's program; Masters of Digital Media which was affiliated with SFU, UBC and Emily Carr. The program looked intriguing but I just couldn't justify the ROI of $44,000 from something that I've been doing for a while. I wanted to learn something from practical, gain some tangible skills that I could utilize for launching my business of my own. One day, I finally took a courageous step, made an appointment with school advisor. Before I knew it, I was signing the paper to enrol at the school.






The school has started last month, and so far it is going well. I self taught how to use Photoshop in grade 6, but I am pleasantly surprised how learning step by step in depth from school is allowing me so much to design images from my head to create physical output. It feels like I am on the right track. I am definitely looking forward to learning more, absorbing new skills and applying them with my knowledge to create something aesthetically beautiful and pleasing.










Another focus I've been working on is to collaborate and create visually interesting, eye-catching photography. I always have taken my Instagram as a visual resume, but never taken into a consideration of "curating the feed" to have it please other people. Until this day, it truly is a visual expression to me. But over the years, I became bored of Instagram. I wasn't inspired by people on my feed as much as before. I am assuming my feed probably appealed the same to other people. 



















So lately, I've been collaborating with talented photographers in the city: experimenting different styles of photography, using unusual objects, trying different poses, and even using Photoshop. I've always liked collaborating with people but it has become a real joy since I took more creative art direction with like-minded people. Like somebody said, "true passion is when you do something even when you are not getting paid to do it." I am truly enjoying the whole process from choosing a location, styling, conceptualizing to executing the shoot. It's so much fun! 








Dress by Alex. S. Yu



So here, I am sharing the few photos from Chilliwack Sunflower Festival with a very talented photographer, Fritz. I chose the location because I thought it would be fun to be out in the field. Although it was challenging to change into 3 different outfits as it was pretty muddy, but I am stoked with the result Fritzy and I have created together. What do you think of these images? Feel free to leave a comment to share your stories and opinions. Thanks for visiting my blog!


Xx, Lucy
Contact

Send Lucy an Email

Address

Contact Info

Do you have a project in mind? Email Lucy to book an initial complimentary session with her!

Location:

Vancouver, Canada

Phone:

+604 700 5633

Email:

beyunique @ gmail.com