Welcome to BEYUNIQUE

BEYUNIQUE IS AN ETHOS OF LIFE, FOUNDED BY LUCY YUN IN 2010. IT IS NOT DERIVED FROM BEY-ONCE, BUT IS CREATED FROM LUCY'S LAST NAME, YUN, COMBINED WITH HER MOTTO OF LIFE TO BE UNIQUE.

About

WHAT IS BEYUNIQUE?

BEYUNIQUE is an ethos of life founded by Lucy Yun. Since she was very young, she has been non-stop searching her soul. Her never-ending journeys continued from personality tests to travelling throughout Europe, Asia, Oceania and North America. One thing was very clear- she always yearned to be herself; not to be swayed by mega trends, brainwashed by mass media, or influenced by celebrities. When she moved to Vancouver in 2010, she created BEYUNIQUE, which means to be YUN (herself) and to BE UNIQUE. A decade has flown by, BEYUNIQUE still stands as a place for Lucy's self-expressionism.

Services

What Does She Do?

ART DIRECTION

Delivering a concept-oriented look and feel by building a photo shoot team, providing art and creative direction and set design.

GRAPHIC DESIGN

Specializing in branding, packaging design, stationery design, publication design, web design and UX/UI.

SOCIAL MEDIA CONSULTING

Providing on-brand social media strategies, creating visual contents and managing multiple social media platforms.

BRAND PROMOTION

Generating aesthetically-pleasing visual messages designed to promote brands, goods, ideas and services.

STYLING

Coordinating and balancing the right colours, silhouettes and shapes for person, prop and/or food styling.

PHOTOGRAPHY

Specializing in stylized editorials, conceptualized still life and candid photography that captures the moment.

45256

FOLLOWERS

1973

PICTURES

86812

COMMENTS

394600

LIKES

Clients

ENDORSEMENTS

PACKAGING DESIGN 98%
ART DIRECTION 95%
WEB DESIGN 92%
PHOTOGRAPHY 90%
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Glyn Lewis

Owner, Kent Street Apparel

I hired Lucy to help me build profile for my up-start online apparel company (Kent Street Apparel). Lucy is incredibly talented and hard working. I greatly enjoyed our creative collaboration. Highly recommend!

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Amelie Nguyen

Co-Founder, Anh and Chi

Lucy is fantastic to work with - she is a visionary who is full of creative ideas and a quick mind (and hands) to get the work done in a timely fashion! We loved her so much as our graphic designer on a project that offered her to work work with us in-house as a Creative and Marketing Lead. We would highly recommend Lucy for her gorgeous design sense, efficiency, and professionalism. Did I mention she is super fun and sweet too?! Thank you Lucy for bringing our creative projects to fruition.

Blog

LATEST FROM BEYUNIQUE

[Photo Shoot] Styled by KOKKO

A while ago, I received an email from a PR agent if I was interested in getting styled and photographed from KOKKO pop-up shop in Gastown. I was a bit hesitant at first but I agreed to do it to see what they had to offer and get to know the brands they carry as I wasn't 100% familiar with the boutique. All I knew about was they are based in Aberdeen Centre in Richmond and carry high-end, street-style inspiring designer brands. I had visited their pop-up shop in Gastown for MasterMind Japan x Kokk0 collaboration, yet this time, I was able to see other brands such as Rick Owens, Julius and Undercover. The shoot was held in-and-outside of the Gastown pop-up shop on a beautifully sun-shining day, I got styled about 5 different looks by their house stylist, Alex. To be honest, there were a few Chinese associates who were standing by and starring at me during the entire shoot while speaking Chinese which made me feel a bit uncomfortable, however, I am quite happy with the photos I've got. As following, you'll see a few shots of my favourite look from the shoot. (Umm, can we talk about how AWESOME the hoodie from Julius is?!) I had this idea of shooting at the staircases right by the entrance of the pop-up shop to make the look more edgy and urban. I am glad it turned out so well! Yay me! ;) I'd like to thank everyone who helped me for the shoot. Have a peek at the photos and let me know what you think! 



Photography courtesy of Kokko






Sunglasses: Thierry Lasry (Mine)
Hoodie: Julius
Underdress and shoes: Rick Owens






[Look Book] CRES. E DIM & DIM. E CRES


I must admit- I have been OBSESSED with this designer brand from Korea: CRES. E DIM. Kim Hongbum, who was a participant of Project Runway Korea in 2009,  launched his collection at Seoul Fashion Week the following year. Since its debut, it has successfully gained its recognition not only from the designer's home base in Seoul, but also in Paris, New York, Tokyo and Hong Kong. The brand name is originated from musical notation, Crescendo E Diminuendo, which is a passage of music that is gradually increasing and decreasing. The reason is because the designer, Hongbum Kim, wants to create dramatic clothes that have clear and dynamic boundaries: simple, structured yet softly detailed. 


DIM. E CRES 2014 A/W LOOK BOOK Photography courtesy of CRES. E DIM




Its brand is divided by two different tiers of collections with a clever word play; CRES. E DIM is much higher-end and luxurious and runway-ready label, on the other hand, DIM. E CRES is more casual, streetwear and funky line. I am equally loving both of the lines because its styling, make-up, creative direction and vision seems clearly on point.



CRES. E DIM 2014 A/W LOOK BOOK Photography courtesy of CRES. E DIM




Fortunately, I was able to attend DIM. E CRES Fall/Winter 2016 presentation last March during Seoul Fashion Week. It was held outside of a place called Common Ground, which they used stacked container boxes as runway. How brilliant! Also, there was a shop of DIM. E CRES which of course I had to drop by. Well, I almost peed on my pants 'cause I was too excited! Haha Just kidding. Ya. Maybe a little. Seriously though, I really wanted EVERYTHING in the store but I managed to score some wicked items such as black wool coat, pink turtleneck sweatshirts, foldable clutch bag, black choker and silver hardware earrings. I did shop till I dropped. ;) I will strongly encourage you to check out their website because every season, they come up with innovative concept and creatively directed look books! Here's the link to the website: http://cresedim.com/. I hope the designer continues to be creating and inspiring the fashion world! Fighting!




PHOTOGRAPHED BY BEYUNIQUE


Contact

Send Lucy an Email

Address

Contact Info

Do you have a project in mind? Email Lucy to book an initial complimentary session with her!

Location:

Vancouver, Canada

Phone:

+604 700 5633

Email:

beyunique @ gmail.com