Welcome to BEYUNIQUE




BEYUNIQUE is an ethos of life founded by Lucy Yun. Since she was very young, she has been non-stop searching her soul. Her never-ending journeys continued from personality tests to travelling throughout Europe, Asia, Oceania and North America. One thing was very clear- she always yearned to be herself; not to be swayed by mega trends, brainwashed by mass media, or influenced by celebrities. When she moved to Vancouver in 2010, she created BEYUNIQUE, which means to be YUN (herself) and to BE UNIQUE. A decade has flown by, BEYUNIQUE still stands as a place for Lucy's self-expressionism.


What Does She Do?


Delivering a concept-oriented look and feel by building a photo shoot team, providing art and creative direction and set design.


Specializing in branding, packaging design, stationery design, publication design, web design and UX/UI.


Providing on-brand social media strategies, creating visual contents and managing multiple social media platforms.


Generating aesthetically-pleasing visual messages designed to promote brands, goods, ideas and services.


Coordinating and balancing the right colours, silhouettes and shapes for person, prop and/or food styling.


Specializing in stylized editorials, conceptualized still life and candid photography that captures the moment.












Glyn Lewis

Owner, Kent Street Apparel

I hired Lucy to help me build profile for my up-start online apparel company (Kent Street Apparel). Lucy is incredibly talented and hard working. I greatly enjoyed our creative collaboration. Highly recommend!


Amelie Nguyen

Co-Founder, Anh and Chi

Lucy is fantastic to work with - she is a visionary who is full of creative ideas and a quick mind (and hands) to get the work done in a timely fashion! We loved her so much as our graphic designer on a project that offered her to work work with us in-house as a Creative and Marketing Lead. We would highly recommend Lucy for her gorgeous design sense, efficiency, and professionalism. Did I mention she is super fun and sweet too?! Thank you Lucy for bringing our creative projects to fruition.



[Shop] Le Marché St. George Summer Pop-up 'Campesino'

Anyone who has been following my Instagram and the blog probably knows how much I love Le Marché St. George. If not, you can also read about it here: http://www.beyunique.com/2012/08/hot-spot-le-marche-st-george.html. Years passed, yet, Le Marché St. George still has remained as my favourite cafe of all time because of its welcoming, neighbourhood-friendly ambiance, rustic interior with full of thoughtfully-curated artisanal products, sans-pretentious customer service, and also its signature crepes and quiche served on beautiful vintage silverware. 

Biannually, Le Marché St. George kindly invites cafe-goers to their private space, upstairs of the cafe for pop-up shop. For this summer, 'Campesino' themed pop-up shop opened its door on April 25th, including muted-palettes of hand-crafted linens, organic cottons and hand-dyed silks from Mandula, locally-made candles, bath salts and mists by Woodlot, also co-owner Janaki Larsen's unique, one-of-a-kind ceramics. The room is filled with coziness that feels homey as if I lied down on my very own couch. Not to mention, running into friends and getting connected with some of the nicest people was an absolute bonus. Be sure to check out its beauty and feel it your way. It opens until May 10th. 

Photographed by BEYUNIQUE

[Look Book] Pre-collection Photo Shoot for Thrift Chic Challenge

I just posted the Thrift Chic Challenge fashion show I styled, http://www.beyunique.com/2015/04/event-thrift-chic-challenge-collection.html, for Value Village at Eco Fashion Week.  About a week before the actual show, I coordinated a pre-collection photo shoot with a team full of talent: photographer Marchel Creative, make-up artist Kelseyanna Fitzpatrick with two professional models, Asli from Wilhelmina Vancouver and Lucy from Family Management modelling agency. It was my utmost pleasure working with such a creative, fun, artistic and talented bunch.  

I have been a big fan of Marchel's photography whose style is clean, minimal and avant-garde as well as Kelsey's make-up, which is daring and bold with lots of striking colours.  What I really liked about working with these two was that they were all about listening and understanding my wants and needs to achieve the best outcome possible for the project; which I believe is why we were able to obtain the result of high-fashion quality out of thrifted garments and accessories.  

I would like to thank Marchel, Kelsey and the two models, Asli and Lucy for striking poses as well as the booking agents, Tricia of Wilhelmina and Tanys of Family Management for accomodating with me.  Please do my favour and give it a read on Marchel's blog: http://www.stylewithavengeance.com/2015/04/lookbook-beyunique-does-thrift-chic.html. Hope you enjoy the photos as much as I do. Feel free to leave a comment below to let me know what you think! Xo, Lucy

Photography: Marchel Creative
Make-up Artist: Kelseyanna Fitzpatrick
Model: Asli of Wilhelmina & Lucy of Family Management

[Event] Thrift Chic Challenge Collection Styled by BEYUNIQUE at Eco Fashion Week

I had a pleasure taking up on Thrift Chic Challenge presented by Value Village at Eco Fashion Week, which was to style a collection of ten different outfits with the budget of $500 in three weeks.  It sounded intriguing, fun yet challenging as I am not quite accustomed to thrifting; however, I decided to go with the opportunity that knocked on my door to have fun and also showcase my style to broader audiences. 

On March 30th, the challenge has begun.  I went to Value Village on Hastings, picked up my gift certificate and then immediately started shopping.  The result? I spent all of my alloted budget on that day.  As I had the concept of the collection already developed, which is inspired by tennis and Seoul street style, finding stuff that fit into the theme came together quite easily.  In addition, I wanted to create a collection that is wearable, trendy and now by curating items that don't look thrifted, old or dated which can be some of critical streotypes about thrift shopping.  

I started putting the items together at home, then had my lovely friend, Rachel Samson, come over to be a fit model.  She looked great in most of the outfits but I realized it was missing a little bit of young and sporty vibe.  So, I made a few more trips to Value Village to tweak and improve that while reminding myself to shop for young, fun and sporty items. Luckily, I was able to find all the stuff that suit the theme better and complete my collection after five trips to Value Village.   

It was challenging as the actual model fitting was a day before the show and to dress the models with limited time at the backstage; however, the show went well thanks to my dream backstage team, Jerome Insorio, Gian Carlo and Sarah Innes.  I would like to thank everyone who came to the show and supported me, also all the people who made my collection go successfully.  I am very grateful for the opportunity I was given by Myriam Laroche who is the founder of Eco Fashion Week. Also, I would like to thank all the Eco Fashion Week staff, volunteers, photographers and models.

Runway shots by Peter Jensen, Edited by BEYUNIQUE

I can't even remeber how I walked down on the runway for finale! Photo by Peter Jensen

My adorable models striking a pose on the media wall. Photos courtesy of Eco Fashion Week

[Event] #beyuniquerepresent Vol. 2 Worldwide Instameet 11 in Strathcona

As soon as Instagram announced the official dates for Worldwide Instameet, I knew I wanted to throw a fun, food-related and funky event for Instagrammers of Vancouver. I asked Chris Wong(@wongski) whom I had been trying to host a Ramen meet with to co-host Worldwide Instameet together. The answer was YES! So I started contacting a few Ramen places in and around downtown area and finally able to be gotten in touch with the owner of The Ramen Butcher, a newly opened Ramen restaurant in Chinatown. However, the brand-new restaurant was short-staffed and unable to accommodate us. That was the ah-ha moment as I saw the opportunity of hosting an open, welcoming, photo-walk based Instameet instead. 

Thus, I suggested to Chris to meet up in front of Pacific Central Station in the afternoon to make our way to Strathcona Village near Chinatown where is quite residential but got funky little shops, cute and colourful houses and (Insta)gram-able architectures. After deciding the neighbourhood, everything came into places quite smoothly. I've got three "Strathcona" candles to giveaway as courtesy of Vancouver Candle Co., also, delicious cookies for everyone, baked by the talented Amy(@constellationinspiration) while Chris was wandering around the 'hood to make the photo walk route. 

The day before the game day, the weather was so crappy like nobody would've wanted to take a step outside home. I crossed my fingers all day long to have a little bit "nicer" day. In the early morning of March 21st, the first thing I did when I got up was looking out the windows to check the weather. Thankfully, it wasn't as bad as the day before. I headed out to the Pacific Central Station feeling a bit nervous about its turnout. By 1:20pm, we had about 50 people showed up. Yay! We got all the people wearing a name tag with their name and Instagram handle, took a LOT of group-fies along the way, gave the candles away and continued on photo walking in the neighbourhood as getting to know each other. 

The first group-fie in front of Jimi Hendrix Shrine taken by BEYUNIQUE

Just before I shouted out to everyone to get lined up for the group-fie, taken by Amanda

 Beautiful inside out, Lynn(@heartedgirl_taken by Amanda

 These adorable duo, Daniel(@thedanielpham) and Byun(@bbyyuunn), came all the way from Seattle to join us! Taken by Amanda

 Signature houses of Strathcona Village on Gore Ave taken by Amanda

 Beautiful smile of Alana(@yvr80why, @yvreats) captured by Amanda

Fun, playful and pleasant to hang out with Vanessa(@vanessashakespearetaken by Amanda

 Such a fantastic model, Mariana(@oversharertaken by Amanda

 One of the highlights of the #strathconameet, Josh(@dopeitsjosh)'s smoke bomb action! Taken by Amanda

Portrait of me taken by Amanda

 Portrait of Yuri(@yurisdiarytaken by Amanda

 Before & After of Isabella(@roostervelt), Frank(@focal.essence), Alger(@rellowyar), Me(@beyunique) and Vanessa(@vanessashakespearetaken by Amanda

Very candid moment of Instameet captured by Amanda

The cutest couple, Mariana(@oversharer) and Bryce(@artofbryce) taken by Amanda

Love this picture of us lying down on the road taken by Adam(@adammckinnonofficial)

Adam(@adammckinnonofficial) who was courageous (or crazy) to go up on the traffic sign and took the picture above, adoring his lovely girlfriend Vanessa(@vanessashakespeare) captured by Amanda

Beautifully full-bloomed Cherry blossoms at Oppenheimer Park taken by Amanda 

Carlina(@cafesherethere) is back from her trip to Asia just right in time to join us! Shot by Amanda

Carlina's sister, Christina(@christinaakim) looks absolutely stunning! Taken by Amanda

I feel absolutely thankful to everyone who came and supported the event. Hope everyone had a good time. Special thanks to Chris Wong who took extra initiatives and organized the meet-up with me. For those of who couldn't make it to #strathconameet, stay connected via my Instagram(@beyunique) to be in the know for future events. I am looking forward to connecting with talented, inspiring, creative and artistic people out there in the near future! Xo, Lucy


Send Lucy an Email


Contact Info

Do you have a project in mind? Email Lucy to book an initial complimentary session with her!


Vancouver, Canada


+604 700 5633


beyunique @ gmail.com