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Welcome to BEYUNIQUE

BEYUNIQUE IS AN ETHOS OF LIFE, FOUNDED BY LUCY YUN IN 2010. IT IS NOT DERIVED FROM BEY-ONCE, BUT IS CREATED FROM LUCY'S LAST NAME, YUN, COMBINED WITH HER MOTTO OF LIFE TO BE UNIQUE.

About

WHAT IS BEYUNIQUE?

BEYUNIQUE is an ethos of life founded by Lucy Yun. Since she was very young, she has been non-stop searching her soul. Her never-ending journeys continued from personality tests to travelling throughout Europe, Asia, Oceania and North America. One thing was very clear- she always yearned to be herself; not to be swayed by mega trends, brainwashed by mass media, or influenced by celebrities. When she moved to Vancouver in 2010, she created BEYUNIQUE, which means to be YUN (herself) and to BE UNIQUE. A decade has flown by, BEYUNIQUE still stands as a place for Lucy's self-expressionism.

Services

What Does She Do?

ART DIRECTION

Delivering a concept-oriented look and feel by building a photo shoot team, providing art and creative direction and set design.

GRAPHIC DESIGN

Specializing in branding, packaging design, stationery design, publication design, web design and UX/UI.

SOCIAL MEDIA CONSULTING

Providing on-brand social media strategies, creating visual contents and managing multiple social media platforms.

BRAND PROMOTION

Generating aesthetically-pleasing visual messages designed to promote brands, goods, ideas and services.

STYLING

Coordinating and balancing the right colours, silhouettes and shapes for person, prop and/or food styling.

PHOTOGRAPHY

Specializing in stylized editorials, conceptualized still life and candid photography that captures the moment.

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FOLLOWERS

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PICTURES

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COMMENTS

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Clients

ENDORSEMENTS

ART DIRECTION 98%
WEB DESIGN 95%
PACKAGING DESIGN 92%
SOCIAL MEDIA PROMOTION 90%
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Glyn Lewis

Owner, Kent Street Apparel

I hired Lucy to help me build profile for my up-start online apparel company (Kent Street Apparel). Lucy is incredibly talented and hard working. I greatly enjoyed our creative collaboration. Highly recommend!

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Amelie Nguyen

Co-Founder, Anh and Chi

Lucy is fantastic to work with - she is a visionary who is full of creative ideas and a quick mind (and hands) to get the work done in a timely fashion! We loved her so much as our graphic designer on a project that offered her to work work with us in-house as a Creative and Marketing Lead. We would highly recommend Lucy for her gorgeous design sense, efficiency, and professionalism. Did I mention she is super fun and sweet too?! Thank you Lucy for bringing our creative projects to fruition.

Blog

LATEST FROM BEYUNIQUE

Minimalism by Aritzia

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SS11 Trend: Tie the Knot


Despite the current weather of coldness, fashion's always ahead of time. One of the obvious trend for this upcoming spring/summer is that anything with knotted details can't go wrong which is hugely influenced by 2010 SS Burberry Prorsum. 


Beautifully knotted coat, skirt, top, pant and dress!
Photo courtesy of Style.com


It's easy to find knotted items as it's predicted one of the hottest trends from many brands. Many options are available either at reasonable or splurge prices. Here, take a peak of prettily-knotted-waistband to dress and shoes.  

SS11 Trend
Items in this set as clockwise:


    • Leather Knotted Strands Wristband - ASOS $16
    • Knit dress with knot waist - Burberry Prorsum $2,370
      • Chiffon knot dress - 
      • Burberry Prorsum 
      • $3,410
    • Disco Mesh Knot Dress - Dotti $81
            • Knot detail dress - Jil Sander $970
          • Luichiny Knot Me - Blush Satin $91
          • Knotted peep toe - Zara $50
          • Ruched Knot Skirt - Nasty Gal $48
          • Shirred Knot Front Top - Metro Park USA $42
          • V-neck with knot detail - 
              • Burberry Prorsum
             
    • $700



[Trend Report] 2011 S/S Long/Maxi-skirt!





It's time to chuck your micro-mini skirt on your drawer 
and hide your beautiful legs for now. 
Mini-skirt has been capturing girls' hearts including mine,
but the era is yielded for the next generation, Long and maxi-skirt. 



Love the camel trench mixed up with bright red long-skirt.
Noted: Instead of big bag, grab a cute squared messenger bag for long-skirt.


Black on top and bottom with grey colored accordion skirt, 
Tres chic! 


Excessive smoky make-up, chunky platform booties, leather biker jacket and Chanel bag
would be a boring cliche looking without this sheer black long-skirt.



Micheal Kors doesn't miss the trend! 
The hottest color Camel & calf-ended length skirt!


 A bit gothic looking with see-through lace top became so stylish
by matching it with A-line chiffon long-skirt. 
How lovely! 


Say Good-bye to your mini-skirt for now
and find the perfect long/maxi-skirt for yourself!





Credit: Style Sight, Micheal Kors





Good girl gone bad

Good girl gone bad


I feel like a bad girl tonight as wearing studded bracelet with biker jacket and crazily high stiletto that every guys who see me in would be scared of! What do you wear when you feel like a bad girl?





Aviator Jackets

Aviator Jackets


Aviator jacket is one of the hottest items this winter. I bought a long aviator style coat which looks extraordinarily luxurious yet so comfy at the same time. Will take photos of mine sooner or later. 




In the photo: Brown Aviator Jacket from Burberry Prorsum, $3,830
Black Shearling Collar Jacket from Helmut Lang, $805
Beige colored Zip-up Front Jackets from Ab.Plus, $150, Sisley, $360
Asymmetric Zip Front Jacket from Rick Owens $2,010
Burberry Prorsum's different version of Aviator Jacket, 
Fur-trimmed Jacket from Top Girl, $190





Raincouver Gears

Raincouver Gears

Vancouver is as known as Raincouver since it's raining for weeks in the winter. Let's find out how we can survive through this rainy season without being ruined our styles.


From left to right: Sky Umbrella $48
Blue and Red colored short boots, Ilse Jacobsen $175 
Quited Nylon Rain Boot, Burberry $435
Green and Cream colored middle boots, Ilse Jacobsen $160
Festival Tall, Hunter $130
Black and Grey colored Short lace up Rain boot, Ilse Jacobsen $159
Limited edition Logo Rain Boot, Tory Burch $150
Short lace-up boots of Khaki/Black, Loeffler Randall $165
Festival 2010 Tall Wellington Boots, Hunter $250
Fuchsia colored Women's Original Rain Boots, Hunter $115






LBD = Long Black Dress

LBD

The era of LBD as Little Black Dress has gone. Now LBD stands for Long Black Dress. Welcome these beautifully long and lean silhouetted dresses!



Double-breasted items

Double-breasted items


From cape-shaped coats to skirt, double-breasted items add edgy to your look. Coordinate with gloves to cover short sleeves of coats, chunky wedge heels and dalmatian patterned bag.



The Hottest Color for FW10

The Hottest Color for FW10


The hottest color of this fall and winter is definitely Camel. Any item with camel color from clean and sleek silhouette coat and cape, architecturally structured top, sharply cut skirt to well-made signature bag are must have items. Inspired by 3.1 Phillip Lim and Chloe.

Lily & Jae + One of a Few



Since I first heard of "Lily & Jae" pop-up store which's located in one of the finest boutique in Vancouver, One of a Few, I always have wanted to explore the store. So I headed to Gastown tonight without the address with me! (Thank god I have a good sense of direction.) At first, I got confused with Two of a Few, right next door from One of a Few. I didn't quite understand why they had to divide 2 stores with pretty much same styles of clothes. Without significant differentiation, wouldn't they compete to each other? Hmmm. 

I got to know Lily & Jae by a cute illustration from One of a Few's facebook fanpage.


Cute, isn't it? You can also see more adorable drawing work at http://lilyandjae.com


Actually the reason why I liked One of a Few's fanpage on Facebook was just because they carry "Eryn Brinie" which is a lovely and girlish clothing brand. But when I actually went to shop there, I couldn't see anything from Eryn Brinie I guess my focus was only "Lily & Jae" even though it was separated from other brands' clothes by located in 2nd level of pop-up space. But for fashion boutiques carrying different labels, I would like to suggest them to display or tag the brand names so that customers who are seeking for specific brand can find the brand they want more conveniently.



 Clothes are giving me more Autumn feel... Got that feeling from check patterns and grey-ish colors. 


Couldn't find anything I like from this section... Too boring color spectrum to me. 



I like the model photos on the wall. Even though clothes on the mannequin at the entrance made me doubt. That was one and only mannequin to show what the brand concept is about. Was it your best choice of all collection? Hmm... I don't think so. C'mon! You can do better than this!


Lily+Jae has many cute dresses with unique patterns that we can't find anywhere else but Lily+Jae which can create a concrete brand concept. Some dresses are made with sophisticated and delicate Silk. Yet, jackets and coats on the left rack are only provided in black color with too rough feeling in hand. It can be from the natural properties of Wool, but personally I would like to shovel my torso into a soft and silky shrug other than feel itchy. Especially when the winter is predicted to be the coldest ever.




Loved the lace-up boots! Didn't know they also have bra and undies! 


Taken outside of One of a Few... As I mentioned before, Lily+Jae's pop-up store is located in 2nd level of One of a Few, which means not "technically" on 2nd level, but more of a duplex of one level. I had to walk up to the stairs to see their clothes. That would be a huge inconvenience for normal customers who are not interested in the brand. Overall, it was not bad impression of the brand, yet some inconvenient issues were found. Hope they can have their own store in Vancouver so that get rid of all the potential complaints! Good luck Lily+Jae, xoxo. 





Tartan Love

Tartan Love

I love anything with Tartan checks! I do own a pair of tartan-checked platform heels which has been my fav for months. Please be mindful some items on my set aren't tartan-checks. Cheers!

Contact

Send Lucy an Email

Address

Contact Info

Do you have a project in mind? Email Lucy to book an initial complimentary session with her!

Location:

Vancouver, Canada

Email:

beyunique @ gmail.com